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The Indian Society of Advertisers Global CEO Conference 2022 will focus on navigating a VUCA 2.0 world

Mumbai: Disruption is the order of the day in today’s world. Headwinds of inflation, climate change, supply chain bottlenecks and geopolitical factors are among the major factors that have impacted the global economy. Organizations and brands have had to quickly recalibrate to keep up with these rapidly changing dynamic forces. In this context, Society of Advertisers (ISA) of India is organizing the 3rd Edition of ISA Global CEO Conference on “VUCA 2.0: Transforming Organizations and Brands” scheduled for 22 August 2022 at ITC Grand Central, Parel, mumbai. VUCA 2.0 is characterized by incredibly high volatility, enormous uncertainty, enormous complexity and unfathomable ambiguity.

This conference will focus on solving the problems faced by organizations and brands with contributions from experts comprising a galaxy of global and Indian CEOs. Distinguished speakers include Mr. Nitin Paranjpe, Director of Human Resources and Transformation, Unilever PLC and Chairman, Hindustan Unilever Limited (Live Virtual), Mr. Raja Rajamannar, Chairman, World Federation of Advertisers (WFA) and Chief Marketing & Communications Officer and President, Healthcare Division, Mastercard (Live Virtual), and Mr. Shailesh Jejurikar, Chief Operating Officer, Procter & Gamble Company. Their keynote addresses will relate to different aspects of the conference theme. In addition to this, the half-day conference will also feature a panel discussion by prominent Indian CEOs giving an Indian perspective on the conference theme. The half-day event is also expected to bring together senior executives from marketing, media and creative agencies and leaders who are driving a transformational change agenda at their companies.

Speaking on the reason for this year’s theme, Mr. Sunil Kataria, Chairman of ISA and CEO of Raymond Lifestyle, said, “Change is going to be our only constant and the landscape in which we work is continuously evolving. Each change sows the seeds of greater transformation, provided we are able to navigate it instead of being overwhelmed by it. With the best minds in the industry gathered for this conference, we hope to find answers and come back richer in valuable information.

The details and registration process are given below:

• Date: August 22, 2022​​​​​​​​​​

• Venue: ITC Grand Central Parel

• ​​​​​​​Time: 3:00 p.m. to 7:00 p.m.

For more details and to register: Please contact Mr. Y Harakrishnan, Secretary General, ISA, Phone: +91 98208 91330 l Email:

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